I like Aldi
When this Aldi first opened here in Fitchburg I was hesitant to shop there. Not sure why, but I was. Then, for financial reasons I started going there. I found that for the most part, their products are pretty good. Some as good as the name brand items you'd buy elsewhere.
The only issues I have are with the veggies & fruit. You don't really know how ripe or over ripe something is til you get it out of the package.
I do find the employees there to be exceptionally friendly. I like that.
Overall, I'm happy stopping in there once or twice a week for things. It does save me money. Two thumbs up!